Management

The BMS course of Mithibai College (Autonomous) is a part of the Department of Management. This course provides comprehensive management training to students by way of interactive teaching-learning process, projects, presentations, industrial visits, practical training, job orientation, soft skills development and placements. It is a perfectly designed course for aspiring Entrepreneurs, Managers and budding CEOs of tomorrow. The course aims at not only training students to become excellent Managers, Executives & Entrepreneurs but also leads to the all-round development of their personality.
The students are moulded perfectly to fit in with the requirements of an ideal Entrepreneur and Manager who knows how to make correct decisions, delegate work, and most importantly, to administer and coordinate with the entire organization.
In the third year BMS, the students can select Marketing or Finance as their area of specialization, and have relevant elective subjects from 5th Semester onwards. This helps them get in depth knowledge in their area of interest. The faculty at Mithibai College has worked on making the syllabus as current and relevant for the benefit of the student fraternity. The course provides a complete and a perfect platform for students to explore the world of management in depth. The well qualified and experienced department faculty plays multiple roles for the students such as friend, philosopher and a guide. SVKM’s Mithibai College is regarded as one of the leading colleges which offer the best to students of Management.
Even as the pandemic forced colleges to shut down, The Faculty of Department of Management realigned and enthusiastically pursued the College goal of Teaching 2.0 and inducted them into online teaching process. The faculty is well versed in online teaching and can engage practical sessions for Management students based on their syllabi.
We invite students with the zest and the endurance to face challenges, the passion to succeed and win, and also to commit you to building a managerial and an entrepreneurial personality with an international outlook. BMS is a course specially designed for you and SVKM’s Mithibai College ( Autonomous ) is the place to enroll.

SYLLABI STRUCTURE TO BE FOLLOWED FROM ACADEMIC YEAR 2020-21 ONWARDS
SEMESTERS	SUBJECTS (BMS)
1	ORGANISATIONAL BEHAVIOUR
1	PRINCIPLES OF MANAGEMENT
1	INTRODUCTION TO FINANCIAL ACCOUNTS
1	BUSINESS LAW
1	BUSINESS MATHEMATICS
1	BUSINESS COMMUNICATION – I
1	INDIAN CONTEMPORARY ISSUES (FOUNDATION COURSE)
2	BUSINESS ECONOMICS-I
2	COST ACCOUNTING
2	MARKETING MANAGEMENT
2	INDUSTRIAL LAW
2	BUSINESS STATISTICS
2	COMPUTER APPLICATIONS IN BUSINESS
2	SUSTAINABILITY MANAGEMENT
3	ENTREPRENEURSHIP MANAGEMENT
3	STRATEGIC MANAGEMENT
3	MANAGEMENT ACCOUNTING
3	BUSINESS ECONOMICS -II (MACRO)
3	BUSINESS RESEARCH METHODS
3	CONSUMER BEHAVIOUR
4	HUMAN RESOURCE MANAGEMENT
4	PRODUCTION AND TOTAL QUALITY MANAGEMENT
4	SALES & DISTRIBUTION MANAGEMENT
4	TAXATION
4	BUSINESS ANALYTICS
4	FINANCIAL MANAGEMENT
5	BUSINESS ETHICS AND CORPORATE GOVERNANCE
5	LOGISTICS & SUPPLY CHAIN MANAGEMENT
5	INTERNATIONAL BUSINESS
5	SERVICES MARKETING
5	INTERNATIONAL FINANCE
5	E COMMERCE & DIGITAL MARKETING (MARKETING ELECTIVE)
5	COMMODITY AND DERIVATIVES MARKET (FINANCE ELECTIVE)
5	PROJECT WORK-I (INTERNSHIP BASED)
6	OPERATIONS RESEARCH
6	RETAIL MANAGEMENT
6	INDIAN MANAGEMENT THOUGHTS AND PRACTICES
6	RISK MANAGEMENT
6	INTEGRATED MARKETING COMMUNICATION
6	BRAND MANAGEMENT & PUBLIC RELATIONS (MARKETING ELECTIVE)
6	SECURITY ANALYSIS AND PORTFOLIO MANAGEMENT (FINANCE ELECTIVE)
6	PROJECT WORK-II (RESEARCH BASED)

Ms. Shabana Khan

Ms. Shabana Khan has completed 21 days Orientation Program of UGC HRD Centre, organized by University of Mumbai under the aegis of RUSA from 27th May to 17th June
Ms. Shabana Khan has successfully completed 16 weeks’ (1st Sept, 2019 to 15th Jan, 2020) Online Refresher Course in Commerce sponsored by MHRD and delivered by Shri Ram College of Commerce under ARPIT – SWAYAM portal.
Ms. Shabana Khan has presented a paper titled “A study on comparative analysis between financial and psychological reasons for attrition in organizations” in International Conference and was published in UGC approved International Research Referred Journal “IGCCIA IN ASSOCIATION WITH M.B. HARRIS COLLEGE” in January 2018.
Ms. Shabana Khan has presented a paper titled “A study on comparative analysis between financial and psychological reasons of teaching staff turnover” in International Conference and was published in UGC approved International Research Referred Journal “IMPACT OF EDUCATION IN A VUCA WORLD” in January 2018.
Presented and published a paper entitled “A study on comparative analysis between financial and psychological reasons for attrition in organisations.” in UGC recognized peer reviewed journal in International Conference organized by IGCCIA (Indo Global Chamber of Commerce, Industries and Agriculture in association with M.B. Harris college of Arts, A.E. Kaleskar College of Commerce & Management, Nallasopara on 27th January, 2018.
Presented and Published a paper entitled “A study on comparative analysis between financial and psychological reasons of teaching staff turnover.” in UGC recognized peer reviewed journal on 23rd January, 2018 in International Conference “ Impact on Education in a VUCA World” organised by UPG college, Vile Parle (W).

Mr. Harikrishnan Kurup

Mr. Harikrishnan Kurup had completed 21 Days Orientation Program organized by University of Mumbai under the aegis of RUSA from 2nd Dec-21st Dec, 2019.
Mr. Harikrishnan Kurup has presented a paper titled “A study on Institutional Environment and Role of Teachers in Developing Entrepreneurial Orientation in Undergraduate Students” in International Conference and was published in UGC approved International Research Referred Journal “AJANTA – ROLE OF TEACHERS IN 21ST CENTURY: OPPORTUNITIES AND CHALLENGES.” in April 2018.
Mr. Harikrishnan Kurup has presented a paper titled “A Study of Effectiveness of Short Term Certificate Courses towards Increasing Employability of Generation Z in a VUCA World” in International Conference and was published in UGC approved International Research Referred Journal “IDEAL - IMPACT OF EDUCATION IN A VUCA WORLD.” in March 2018.

Mr. Yogesh Kamath

Mr. Yogesh Kamath has presented a paper titled “A study on replacement behavior of smartphones among youth” in International Conference and was published in UGC approved International Research Referred Journal “SCHOLARLY RESEARCH JOURNAL FOR INTERDISCIPLINARY STUDIES” in March 2018.
Mr. Yogesh Kamath has presented a paper titled “Leadership in VUCA world – Lessons from Indian Mythology, with a focus on (God) Vishnu” in International Conference and was published in UGC approved International Research Referred Journal “IDEAL - IMPACT OF EDUCATION IN A VUCA WORLD” in Jan 2018.
Mr.Yogesh Kamath attended 2 day workshop on statistical program at Thakur College of science and commerce in July 2018.
Mr. Yogesh Kamath attended One day workshop on research methodology at Sahyadri Shikshan Seva Mandal College in September 2018
Mr. Yogesh Kamath attended One day workshop on ‘How to write Case Studies’ at SIES College in October 2018.
Published a paper titled “Shopper Marketing – juxtaposing the concept in the Indian Retail scenario” at University of Madras, Chennai & FICCI-TNSC
Published a paper titled “Applying John Kotter’s 8 step Change Model on the recent change management success at SBI” at Siliguri Institute of Technology (SIT) in association with West Bengal University of Technology.
Published a paper titled “Implementing Public Private Partnership for Financial Inclusion – The case of HUL and SBI - National conference on Financial Inclusion in India - Challenges and Strategies” at GITAM Institute of Management and Indian Bank.
Published a paper titled “The sustainable development model of Hiware Bazar, Maharashtra – an alternative to ‘Globalisation-based’ development model for rural India” at SHREE Institute of Technical Education, Tirupati.
Published a paper titled “Effectiveness Of TV Ads During Prime-Time On Hindi General Entertainment Channels” at International Journal of Marketing Principles and Practices (IJMPP).
Published a paper titled “Transforming Business Management through Adoption of Innovative HR practices ” at Bharati Vidyapeeth Deemed University Institute of Management & Research, New Delhi.
Published a paper titled “How Pepsi lost its fizz trying to bypass its core product category ” at Reflections National Seminar on ‘Emerging issues in Management’ organised by Rustomjee Business School, Mumbai.
Published a paper titled “The sustainable development model of Hiware Bazar, Maharashtra ” at National Level Conference on Dynamics of Commerce in the Contemporary Business Scenario in India, Xaviers College.
Published a paper titled “Strategies to build a Learning Organization - Applying Garvin, Edmondson and Gino’s ‘Three building blocks for creating learning organizations’ ” at National conference on Leadership and Change Management, organized by Nagindas Khandwala College of Commerce and Management Studies, on September 2013.

Ms. Swarupa Bhatia

Ms. Swarupa Bhatia has Published a research paper titled 'A Study on Impact of Food Ordering Mobile Applications on Fast Food Consumption' in Mukt Shabd Journal in May 2020
Mrs. Swarupa Bhatia has presented a paper titled “A study to find relationship between frequency of fast food consumption & gender” in International Conference and was published in UGC approved International Research Referred Journal “SCHOLARLY RESEARCH JOURNAL FOR INTERDISCIPLINARY STUDIES” in April 2018.
Mrs. Swarupa Bhatia has presented a paper titled “A study on preferred media options for conveying sales promotion offers by fast food restaurants” in International Conference and was published in UGC approved International Research Referred Journal “SCHOLARLY RESEARCH JOURNAL FOR INTERDISCIPLINARY STUDIES” in March 2018.

Ms.Archana Mainkar

Ms. Archana Mainkar has successfully completed 16 weeks’ (1st Sept,2019 to 15th Jan,2020) Online Refresher Course in Commerce sponsored by MHRD and delivered by Shri Ram College of Commerce under ARPIT – SWAYAM portal.

Mr. Shaswat Shetty

Mr. Shaswat Shetty has published Research Paper Titled: “Study to find why there is growing importance of Online food ordering among college students in Mumbai and what are the main challenges faced by them” in UGC Approved Journal: “Journal of Emerging Technologies and Innovative Research Vol.6, Issue 3, page no.544-546, (ISSN: 2349-5162) in March 2019.
Mr. Shaswat Shetty has published Research Paper Titled: “A Study of Preference of Telecom Operators Amongst College Students in Mumbai” was published in UGC Care Notified/ Scopus Indexed Journal: “International Journal Of Scientific & Technology Research Volume 8, Issue 11, page no.60-62 (ISSN: 2277-8616) In November 2019.

Sr. No.	List of author/s as it appear in the publication	Title of the Paper	Nature of publication (Book Review / Research Paper etc.)	Name of the Book & the publishers / Journal, Issue no. and year of publication, page nos.	ISSN / ISBN number	Impact factor (in case of journal)
1.	Ms. SHABANA KHAN & Dr.PARAG AJAGAONKAR	“A study on Employer branding as a vital tool for attracting and retaining talents in an organization.”	RESEARCH PAPER	Ajanta Prakashan’s, AJANTA peer reviewed & Referred UGC Listed Journal. Volume – VII, Issue – III, Part III, Journal No. 40776 (Sept- 2018) Pg. Nos. 110-118	ISSN – 2277 - 5730	5.5
2.	Ms. SHABANA KHAN & Dr.PARAG AJAGAONKAR	“A study on comparative analysis between financial and psychological reasons of teaching staff turnover.”	RESEARCH PAPER	Ajanta Prakashan’s , GENIUS peer reviewed & Referred UGC Listed Journal. Volume – VI, Issue – 1, Part V, Journal No. 47100 (Mar- Aug- 2018)	ISSN – 2279 – 0489	4.248
3.	Ms. SHABANA KHAN & Dr.PARAG AJAGAONKAR	“A study on comparative analysis between financial and psychological reasons for attrition in organisations.”	RESEARCH PAPER	Ajanta Prakashan’s , IDEAL peer reviewed & Referred UGC Listed Journal. Volume – VI, Issue – II, Part 1, Journal No. 47026 (Jan- 2018)	ISSN – 2319 – 359X	4.988
4	Mr. Yogesh Kamath	“Leadership in VUCA world – Lessons from Indian Mythology, with a focus on (God) Vishnu”	Ideal Peer Reviewed UGC listed Impact factor: 4.988	2319-359X	March 2018, Vol.6, Issue 2, pages 1-14
5	Mr. Yogesh Kamath	“A study to analyse the influence of TV advertisements during prime-time on its viewers brand recall and purchase intention” (co-authored with Dr. Neela Nair)	Multidisciplinary Quarterly Research Journal Ajanta	ISSN: 2277-5730	January 2018, Vol.7, Issue 1, Pages 127-133
6	Mr. Yogesh Kamath	“Post Purchase Regret and Coping Styles of Indian Consumers.” (co-Authored with Astha Goel)	International Journal of Advance and Innovative Research for Interdisciplinary Studies	ISSN No. 2394-7780	January 2019, Vol. 6, Issue 1, Pages – 193-199
7	Mr. Yogesh Kamath	“Influence of television advertisement on biscuit purchase request and self-esteem of children” (co-Authored with Maitri Shah)	International Journal of Advance and Innovative Research for Interdisciplinary Studies	ISSN No. 2394-7780	January 2019, Vol. 6, Issue 1, Pages – 187-192
8	Swarupa Bhatia & Dr. Parag Ajagaonkar	A study on preferred media options for conveying sales promotion offers by fast food restaurants	Research Paper	Scholarly Research Journal For Interdisciplinary Studies, Vol 5/43, March 2018 Ugc Sr. 49366	Online ISSN 2278-8809 Printed ISSN 2319-4766	6.17
9	Swarupa Bhatia & Dr. Parag Ajagaonkar	A study to find relationship between frequency of fast food consumption and gender	Research Paper	Scholarly Research Journal for Interdisciplinary Studies, Apr-18	Online ISSN 2278-8809N Printed ISSN 2319-4766	6.17
10	Swarupa Bhatia & Dr. Parag Ajagaonkar	A study on impact of sales promotional offers by mobile phone applications on fast food consumption	Research Paper	MuktShabd Journal, Volume IX, Issue V, May 2020 Article no. 46	2347-3150	4.6
11	Archana Mainkar	“New paradigm in Environment and People Management –“Green management and Educational Institutes”	Research Paper	Managing HR In Modern Business World : Issues, Challenges And Opportunities & PRIMAX FOUNDATION/Vol VII/Issue 8/Aug.2018	ISSN 2279-543X	6.1
12	Mr. Shaswat Shetty	“Study to find why there is growing importance of Online food ordering among college students in Mumbai and what are the main challenges faced by them”	UGC Approved “Journal of Emerging Technologies and Innovative Research	ISSN: 2349-5162) Impact factor 5.87	Vol.6, Issue 3, page no.544-546, (in March 2019.
13	Mr. Shaswat Shetty	“A Study of Preference of Telecom Operators Amongst College Students in Mumbai”	UGC Care Notified/ Scopus Indexed Journal: “International Journal Of Scientific & Technology	(ISSN: 2277-8616) In November 2019. Impact factor 3.02	Research Volume 8, Issue 11, page no.60-62

A guest lecture in FYBMS on Marketing Management by Mr. Amit Jha, National Category Development Manager for Consumer Products in Emerging India, Pidilite was conducted on 29th February 2020.
A guest lecture for M. Com part 1 in the subject of Research methodology by Pallavi Mhatre, Senior manager-academic grading Emeritus was organized on 14th February, 2020.
A guest lecture in SYBMS on Sales and Distribution by Mr. Kapil Bhatia, Associate Director, and Neilson India was conducted on 8th February 2020.
A guest lecture for TYBMS (marketing specialization) in the subject Brand Management by Mr. Pravin Shah, founder of Big Brand Theory was conducted on 5th December 2019.
A guest lecture in SYBMS by Ms. Rucha Modi, Associate Research Manager, Kantar, on topic Market Basket Analysis, Logistic Regression was conducted on 17th of September 2019.

Guest Lectures arranged for students:

Jigar Somaiya was invited for a Guest Lecture on 11 August, 2018 for TYBMS on the topic Logistics and Supply Chain Management'
Pratik Thakkar was invited for a Guest Lecture on 7 September, 2018 for SYBMS on the topic Business Planning & Entrepreneurship Management
Akash Shah was invited for a Guest Lecture on 14 August, 2018 for TYBMS on the topic Sales & Distribution Management
Devanshi Shah was invited for a Guest Lecture on 9 August, 2018 for TYBMS on the topic Services Marketing
Prince Kumar Tiwari was invited for a Guest Lecture on 26 September, 2018 for SYBMS on the topic Equality through education
Shivani Motipara was invited for a Guest Lecture on 29 October, 2018 for FYBMS on the topic Investment Options

Colosseum “NEON NIGHT FLASHMOB”
Date - 22/09/2018,Saturday
About the activity -
Student members of team Colosseum, management festival organised by the students Mithibai College’s Self-Financed courses (BMS, BAF, BFM, BBI), performed “NEON NIGHT FLASHMOB” to spread awareness about Safety during Ganesh Visarjan and about maintaining peace and harmony in the society at popular locations in the city. About 130 members of the festival performed and managed this initiative. Over 500 people witnessed the activity live
This initiative got covered by publications like Hindustan Times, ANI and Times of India

COLOSSEUM PRE-EVENT
Date - 30/09/2018, Sunday
About the activity -
Organised by – Student members of Mithibai SFC’s Management Festival Colosseum
Participation - Over 1500 people participated in this event from colleges all over Mumbai
Locations- Santacruz, Juhu, Vile Parle

Sr.No.	Class	Name	Date	Achievements
1.	TYBMS	Mr. Rohal Darda	Jan, 2020	Stood 2nd in Nationals of Talent Hunt organized by JITO
2	FYBMS	Mr. Yash Agarwal	Dec, 2019	Stood 3rd in Street Play competition Annual College fest Zodiak organized by Jai Hind college.
3	FYBMS	Ms. Kunika Agrawal	Sept, 2019	Stood first in Musical Canvas Painting Intercollege Competition organized by Sophia College, Kaleidoscope Fest.
4	SYBMS	Ms. Yukta Mehta	June, 2019	Went to Vietnam as a global volunteer for a project through ASIESEC Organization. She had to organize a series of workshop for the local teenagers of Vietnam during 6 weeks about sustainable development goals education and their importance. The purpose was to draw people's attention to serious problems of the world and widen their global perspectives.

Ananya Wadkar of SYBMS participated in Youth festival(2018) of Mumbai University and won 3rd Prize, light vocals.
Akash Tiwari of TYBMS participated in Umang & Malhar(2018) and won 2nd Prize in lip sync battle,2nd prize in bollywood dance
Nikhil Upasani of TYBMS participated in Arthonomics (2018) by Jai Hind college and won 2nd Prize in Mock-Stock
Nikhil Upasani of TYBMS participated in Enigma (2018) by R.A. Podar college and won 3rd Prize in Sports Quiz

List of TYBMS Campus Placements 2017-18

Name	Company Name
Sneha Karamcheti	EY
Aditya Agrawal	Wipro
Rohan Shah	Wipro
Aniket Gadikar	Wipro
Rishab Bafna	Alpha Alternatives
Anmol Agrawal	Morgan Stanley
Dhruvin Gala	Morgan Stanley
Gunashi Nagori	Isprava
Christina George	Isprava
Yashna Umriger	Aasan Jobs
Anshul Sushil Bagga	Mukta Fab
Simoni Dangi	Axience
Pooja Khandelwal	Capstone
Nishi Dhamecha	Morgan Stanley
Shubham Agarwal	MGH

The department enjoys commendable support from its alumni by way of Campus placements, guest lectures, and general assistance to the current batch students.

Ms. Rucha Modi an alumnus of 2013-2016 batch, presently working as an Associate Research Manager, Kantar was invited as a guest speaker on 17th of September 2019, on the topic Market Basket Analysis, Logistic Regression.
Mr. Akash Shah our very own student of 2011-2014 batch who is presently a CEO OF Everest Masala brand was invited for a Guest Lecture on 14 August, 2018 for TYBMS on the topic Sales & Distribution Management
Mr. Pratik Thakkar an alumnus of 2012-2015 batch presently an entrepreneur of a startup of a fitness brand was invited for a Guest Lecture on 7 September, 2018 for SYBMS on the topic Business Planning & Entrepreneurship Management
Mr. Jigar Somaiya, an alumnus of 2011-2014 batch presently a Director of a Rajesh Roadlines Pvt Ltd. a Logistics company was invited for a Guest Lecture on 11 August, 2018 for TYBMS on the topic Logistics and Supply Chain Management.

The department enjoys commendable support from its alumni by way of Campus placements, guest lectures, and general assistance to the current batch students and honours programme.
Mr.Vaibhav Joshi, an alumnus of the 2004-05 batch, associated with Direct Broking and Project Risk Management in KM Dastur Reinsurance Pvt Ltd. conducted a series guest lectures for the students of TYBMS on “Corporate Social Responsibility”.
Ms.Disha Doshi, our very own student of the 2006-07 batch and an entrepreneur has been sharing her knowledge and experience with the SYBMS students in the subject of “Export Import Management”.
Ms.Shipraa Khandelwal an alumnus of the 2007-2008 batch, conducted a guest lecture for the TYBMS students on “Investment analysis and Portfolio Management”.

Comparative Result Analysis 2018-19 & 2019-20

Year	2018-19	2019-20
FYBMS (Semester I)	89.38%	93.46%
SYBMS (Semester III)	89.19%	100%
TYBMS (Semester V)	94.81%	98.23%
M.Com (I) B.M. Semester I	91.53%	100%
M.Com (II) B.M. Semester III	100%	100%